Project Description

Yampa Valley Sustainability Council

Recycling App Branding and Marketing Campaign

YVSC spearheads conservation efforts in Routt County. Stand helped launch their new recycling app Yampa Valley Recycles.

App Icon

The logo iterates on the classic recycling icon but gives users a sense of ownership by incorporating the beloved three peak Steamboat Springs ski area mountains into the mark.

Yampa Valley Sustainability Council

Recycling App Branding and Marketing Campaign

YVSC spearheads conservation efforts in Routt County. Stand helped launch their new recycling app Yampa Valley Recycles.

App Icon

The logo iterates on the classic recycling icon but gives users a sense of ownership by incorporating the beloved three peak Steamboat Springs ski area mountains into the mark.

2019 Campaign Creative

We know there are a lot of questions when it comes to recycling, heck we even still have to ask. Stand worked to create a campaign that was honest, upfront and visually compelling to address the questions we all have about recycling. The app allows residents to search the database of items to find out where, how, if and when items can be recycled in Routt County. The posters reflect the most commonly ‘hard-to-recycle’ products and goods.

2018 Logo Refresh

After more than a decade of active prominence in the Northern Colorado Community, YVSC was in need of a refreshed logo mark, though they were not ready to stray entirely from a mark that held so much legacy. We were able to refresh the logo, with seemingly subtle changes, but elevating the organization to feel more appropriately current.

OLD LOGO

NEW LOGO